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How to Develop a Commercial Real Estate Offering Memorandum

BTS Brands  /   July 30, 2019

Among the various flyers and brochures you need to run your business, none are so closely tied to new revenue as the commercial real estate offering memorandum. Sure, your marketing brochures and other materials establish your brand and generally provide an overview of your … Continue reading How to Develop a Commercial Real Estate Offering Memorandum

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Why Commercial Real Estate Companies Need Strong Landing Pages

BTS Brands  /   July 29, 2019

Search…click…land… This is how people find your website! Once they land on your website, what happens? Do they stay and interact with your site or do they move on to a competitors prettier, more visually interesting  and interactive landing page? … Continue reading Why Commercial Real Estate Companies Need Strong Landing Pages

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Commercial Real Estate Lead Generation 101 – Go Where Your Clients Are

BTS Brands  /   July 28, 2019

“Where will I get my next lead?” This is a question you likely ask yourself every day. When it comes to commercial real estate lead generation, your business needs fresh prospects and opportunities flowing to you on an ongoing basis to … Continue reading Commercial Real Estate Lead Generation 101 – Go Where Your Clients Are

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6 Must Haves for a Great Commercial Real Estate Marketing Package

BTS Brands  /   July 27, 2019

I was car shopping recently. It’s an activity that I don’t particularly enjoy. For me, cars are a utility. Something that I need to own in order to live a modern, suburban lifestyle. It is a means of getting me … Continue reading 6 Must Haves for a Great Commercial Real Estate Marketing Package

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Better Real Estate Newsletters Need Structure

BTS Brands  /   July 26, 2019

We like the order that structure provides. That preference is seen in the way newspapers are written with an inverted pyramid or how blog articles, like this one, incorporate skimmable copy and sub-heads in bold, for instance. So, it stands … Continue reading Better Real Estate Newsletters Need Structure

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60 Day Marketing Plan for New CRE Firms

BTS Brands  /   July 25, 2019

You’re starting a new brokerage shop, fantastic! I want to equip you with a SEVEN-STEP marketing plan to get you ramped up as quickly as possible. Let’s set the stage with a scenario we hear ALL the time. “Jordan, my … Continue reading 60 Day Marketing Plan for New CRE Firms

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Social Media for Commercial Real Estate Firms

BTS Brands  /   July 25, 2019

When done right, social media strategy and implementation has an exponentially positive impact on your commercial real estate firm.  Being on social medial and being effective at converting your followers into real business leads are two different things. Does your … Continue reading Social Media for Commercial Real Estate Firms

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Your CRE Website Needs A Redesign When…

BTS Brands  /   July 24, 2019

Running a commercial real estate business, or any business for that matter means actively engaging in the marketplace. Companies serious about doing these send representatives to events, fill sales pipelines, interact with customers and build relationships with their audiences. Similarly, today’s … Continue reading Your CRE Website Needs A Redesign When…

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LinkedIn is a Marketing Must for Commercial Real Estate Professionals

BTS Brands  /   July 23, 2019

Unlike most other social media sites, LinkedIn is geared specifically to building business relationships. According to the company, LinkedIn connects the world’s professionals to make them more productive and successful. With a claim like that, it’s hard to imagine why … Continue reading LinkedIn is a Marketing Must for Commercial Real Estate Professionals

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