At Built to Suit Brands, one of our goals is to educate commercial real estate professionals on the best and most innovative ways to market their properties and services. We write a number of commercial real estate marketing and industry specific technology articles that cover a wide spectrum of topics.
BTS Brands / June 8, 2020
When done right, social media strategy and implementation has an exponentially positive impact on your commercial real estate firm. Being on social medial and being effective at converting your followers into real business leads are two different things. Does your … Continue reading Social Media for Commercial Real Estate Firms
read moreBTS Brands / June 5, 2020
Commercial Real Estate Websites are a great way to boost your CRE business, essential in the age of the fast-paced digital economy. You’re likely aware of (and probably use) advertising methods like traditional media and good, old-fashioned word-of-mouth. But to … Continue reading Commercial Real Estate Websites and Reasons Why You Need One
read moreBTS Brands / July 24, 2019
Running a commercial real estate business, or any business for that matter means actively engaging in the marketplace. Companies serious about doing these send representatives to events, fill sales pipelines, interact with customers and build relationships with their audiences. Similarly, today’s … Continue reading Your CRE Website Needs A Redesign When…
read moreBTS Brands / July 23, 2019
Unlike most other social media sites, LinkedIn is geared specifically to building business relationships. According to the company, LinkedIn connects the world’s professionals to make them more productive and successful. With a claim like that, it’s hard to imagine why … Continue reading LinkedIn is a Marketing Must for Commercial Real Estate Professionals
read moreBTS Brands / July 22, 2019
It almost seems apropos that when you do a Google search on the word legalese that the definition that’s returned is “the formal and technical language of legal documents that is often hard to understand.” Often hard to understand! With a definition … Continue reading Lease Abstracts, Essential for Real Estate Acquisitions and Property Management
read moreBTS Brands / July 21, 2019
When the most decorated Olympian of all time first appeared on a cereal box, consumers rushed to purchase the breakfast staple. It wasn’t an unusual marketing move when Kellogs Corn Flakes adorned their cartons with the image of swimmer Michael … Continue reading Leaders Agree Outsourcing Real Estate Marketing Works
read moreBTS Brands / July 20, 2019
Ask any business owner and they will tell you the key to a successful company lies in the size of your mailing list. Email marketing is the most personal, direct, targeted and reliable way to connect get your listings in front … Continue reading Why Your Commercial Real Estate Website Should Integrate MailChimp
read moreBTS Brands / July 19, 2019
Email marketingMarketing to your own internally created database of existing and prospective clients and others can be a highly effective marketing tool. While there is a heightened awareness surrounding poor email marketing and “CAN-SPAM” laws, email marketing is not dead, … Continue reading The 5 Pillars of Commercial Real Estate Marketing
read moreBTS Brands / July 18, 2019
You’ve probably have a pretty good idea of how you want to market your commercial real estate business. Your plans may even include hiring a marketing assistant to help you execute on your vision. With so many marketing resources available … Continue reading Commercial Real Estate Marketing 12 Must Have Skills for a Commercial Real Estate Marketing Assistant
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