Expert Advice for a Mid-year Marketing Strategy Assessment
As the mercury in the thermometer rises and the dog days of summer take hold, it’s a great time to review your commercial real estate marketing strategy. At a time when business is often slower, and staff seem to be … Continue reading Expert Advice for a Mid-year Marketing Strategy Assessment
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Professional Images ‘Speak Volumes’ in Selling Properties
In marketing your commercial real estate company, it’s natural to want to put your best foot forward. Each day you’re making decisions that will hopefully elevate your company to higher levels. Whether you instinctively carry extra business cards, take the time … Continue reading Professional Images ‘Speak Volumes’ in Selling Properties
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Think You Know Real Estate Marketing Tools? Take this quiz.
Baseball, while it is “America’s pastime”, it creates barely a blip of interest among sports enthusiasts worldwide. The cyclical three-up, three-down nature of the game, the lack of physical contact and the typically low scores have all been speculated as … Continue reading Think You Know Real Estate Marketing Tools? Take this quiz.
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Three Reasons to Outsource Your CRE Marketing Needs
Product, price, place, promotion are the so-called, “4Ps” of marketing. These components of the marketing mix represent the levers that can be moved in advancing the sale of a commercial real estate offering. Industry experts employ each of these based … Continue reading Three Reasons to Outsource Your CRE Marketing Needs
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Why You Need a Commercial Real Estate Marketing Plan
I awoke this morning with football filling my brain. Maybe it’s because the start of the 2016 season is just weeks away and we’ll get to re-live Super Bowl 50 when the Carolina Panthers take on the Denver Broncos, albeit … Continue reading Why You Need a Commercial Real Estate Marketing Plan
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A Checklist of Necessary Real Estate Marketing Tools
There’s a saying that it’s a poor carpenter that blames his tools. On the surface, the meaning of this maxim is obvious; when things go wrong, the craftsman will point to his tools and blame them for any fault in … Continue reading A Checklist of Necessary Real Estate Marketing Tools
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Become a Commercial Real Estate Thought Leader
Success in commercial real estate means achieving and surpassing investment, sales, and leasing goals and ultimately producing results that positively affect your bottom line. One strategy that’s proven to help in the attainment of this success is to position yourself, … Continue reading Become a Commercial Real Estate Thought Leader
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5 Real Estate Advertising Ideas That Won’t Force You to be a Bandit
Do you know what a bandit sign is? If not, you’re probably not alone. Despite the fact that their name conjures images of outlaws operating in isolated lawless areas, bandit signs, while illegal in many locations, are fairly mainstream. Some … Continue reading 5 Real Estate Advertising Ideas That Won’t Force You to be a Bandit
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3 Tactics To Keep Commercial Real Estate Marketing Out Of The Doldrums
According to Lex Perry, Director of Marketing and Communications for Colliers International, commercial real estate marketing is “…stuck in the doldrums…” of traditional print media. While print media has traditionally been the tried and true approach in the CRE marketing … Continue reading 3 Tactics To Keep Commercial Real Estate Marketing Out Of The Doldrums
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7 Tips to “Spring Clean” Your Real Estate Marketing
The immediate demands of the first quarter are behind us. Spring has arrived and now is a great time to take a fresh look at our commercial real estate marketing plans for the remainder of 2019. So many real estate … Continue reading 7 Tips to “Spring Clean” Your Real Estate Marketing
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