One of the biggest challenges in real estate is finding leads. Beyond websites, the unspoken impact of a company’s offerings comes down to brand. A brand audit of commercial real estate flyers, offering memorandums, and all of your customer touchpoints … Continue reading Your Brand Speaks Volumes About Your Real Estate Business

The last two years have shown increasing digital disruption in the way that business is conducted throughout the country and the world. While video marketing was extremely effective prior to the pandemic, it became vital during the pandemic and will … Continue reading Improve Visibility with Real Estate Video Production

When considering locations for a new business or a new branch, companies like to evaluate the surrounding location to determine an area’s potential for sales, growth, and value. A real estate map showing nearby retail and amenities gives potential clients … Continue reading Real Estate Maps Engage Prospects and Demonstrate an Area’s Potential

Unlike most other social media sites, LinkedIn is geared specifically to building business relationships. According to the company, LinkedIn connects the world’s professionals to make them more productive and successful. With a claim like that, it’s hard to imagine why … Continue reading LinkedIn is a Marketing Must for Commercial Real Estate Professionals

In most situations, the classic business operator would have a preference towards managing a staff in person as opposed to virtually. However, during times of social distancing, businesses around the world are turning to technology to help alleviate the inability … Continue reading Managing Virtual Employees: Five Keys to Accountability, Productivity and Collaboration

It almost seems apropos that when you do a Google search on the word legalese that the definition that’s returned is “the formal and technical language of legal documents that is often hard to understand.” Often hard to understand! With a definition … Continue reading Lease Abstracts, Essential for Real Estate Acquisitions and Property Management

Commercial Real Estate Websites are a great way to boost your CRE business, essential in the age of the fast-paced digital economy. You’re likely aware of (and probably use) advertising methods like traditional media and good, old-fashioned word-of-mouth. But to … Continue reading Commercial Real Estate Websites and Reasons Why You Need One

In the age of the Internet, phones that double as computers, mobile apps, email marketing, and of course, social media, the notion of sending direct mail the old fashioned way may seem a bit, well, old fashioned. However, as social media feeds and email … Continue reading Is Direct Mail Dead? Not Even Close!