Managing Virtual Employees: Five Keys to Accountability, Productivity and Collaboration
In most situations, the classic business operator would have a preference towards managing a staff in person as opposed to virtually. However, during times of social distancing, businesses around the world are turning to technology to help alleviate the inability … Continue reading Managing Virtual Employees: Five Keys to Accountability, Productivity and Collaborationread more
Is Direct Mail Dead? Not Even Close!
In the age of the Internet, phones that double as computers, mobile apps, email marketing, and of course, social media, the notion of sending direct mail the old fashioned way may seem a bit, well, old fashioned. However, as social media feeds and email … Continue reading Is Direct Mail Dead? Not Even Close!read more
Rethinking Your Real Estate Virtual Assistant
With the emergence of Apple’s Siri, Amazon’s Alexa, Google’s Assistant and even Microsoft’s Cortana there seems to be an all out war to win our hearts and wallets as we search for automated assistance for the home. Likewise, just as we’re … Continue reading Rethinking Your Real Estate Virtual Assistantread more
Save Costs with a Commercial Real Estate Virtual Assistant
Things have gotten super busy with your commercial real estate business. You are swamped with additional demands. You know you need the extra staff, but right now, the budget just does not allow for it. Or does it? Perhaps you’ve … Continue reading Save Costs with a Commercial Real Estate Virtual Assistantread more
Keep Your Marketing on Track, Hire a Real Estate Virtual Assistant?
Richard knows the importance of marketing. In fact, his degree from a well-known southern college includes a concentration in marketing. He understands the marketing mix; product, price, place, and promotion and believes in tenets like reach, frequency and the customer … Continue reading Keep Your Marketing on Track, Hire a Real Estate Virtual Assistant?read more
Targeting Your Commercial Real Estate Market and Who Meets the Criteria
With your commercial real estate marketing plan created, reviewed and socialized with your team, you’re ready to move onto the next step of plan development and follow through. That means taking a closer look at who it is you’re going … Continue reading Targeting Your Commercial Real Estate Market and Who Meets the Criteriaread more
The 5 Pillars of Commercial Real Estate Marketing
The trick to great returns on email is making sure you do it right. Make sure that recipients have opted-in to receive email from you and be sure to segment this list. Research has shown that segmented campaigns can be … Continue reading The 5 Pillars of Commercial Real Estate Marketingread more
How Trends Should Guide Your Commercial Real Estate Marketing Plan
An orange is a great representation of how you might look at the commercial real estate market. As a whole, this sunny-colored fruit represents all of the business that you could do, but when we peel it and open it … Continue reading How Trends Should Guide Your Commercial Real Estate Marketing Planread more
Why Hire a Commercial Real Estate Virtual Assistant?
Thanks to your stellar marketing efforts, your business has grown. Unfortunately, even though your profits have doubled, your to-do list has tripled. And, while you are loving the success, you are not loving the extra time it is taking to … Continue reading Why Hire a Commercial Real Estate Virtual Assistant?read more
Commercial Real Estate Marketing 12 Must Have Skills for a Commercial Real Estate Marketing Assistant
You’ve probably have a pretty good idea of how you want to market your commercial real estate business. Your plans may even include hiring a marketing assistant to help you execute on your vision. With so many marketing resources available … Continue reading Commercial Real Estate Marketing 12 Must Have Skills for a Commercial Real Estate Marketing Assistantread more
How Can Inbound Marketing Help Your Real Estate Business?
Let’s imagine you run a business. You’ve done all the “usual” things to get the word out to new customers: Email marketing, direct mailings, Social Media Posts… why you’ve even managed to snag a spot on a billboard soaring 30 … Continue reading How Can Inbound Marketing Help Your Real Estate Business?read more
Evolution of Real Estate Marketing. Have things really changed?
The magazine Inc. published a fairly sensationalized article about Mauricio Umansky and how the entrepreneurial realtor has completely disrupted the industry with his approach to real estate marketing. The author even goes so far as to compare him to Richard Branson, … Continue reading Evolution of Real Estate Marketing. Have things really changed?read more