Commercial Real Estate Email Marketing Strategy

Post Category: Email Marketing

Commercial Real Estate Email Marketing Strategy has become a huge part of the way that we Prospect and Sell Services. Before developing your next Commercial Real Estate Email Marketing Strategy, contemplate the following three questions: 1. What is my message?2. Who is my audience?3. … Continue reading Commercial Real Estate Email Marketing Strategy

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Consistent Branding Essential for Commercial Real Estate

From Hong Kong to England to the United States consumers around the world know where they are when they see the “golden arches.”  McDonald’s is an example of how a company has created a brand and has consistently promoted that … Continue reading Consistent Branding Essential for Commercial Real Estate

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Cohesive Website Design Is Critical For Branding

Post Category: General Website

When formulating a marketing plan to brand your commercial real estate business, don’t forget about your website. Some companies ignore this critical component, and it can have consequences for your business. Commercial real estate is a competitive business that’s built on customer … Continue reading Cohesive Website Design Is Critical For Branding

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Big 3 of Social Media Are Integral to Your Marketing Program

Post Category: Social Media

Given the intensity of competition, commercial real estate marketing requires you to maximize your efforts with every available tool. Social media for commercial real estate firms is one of those tools that is often overlooked or avoided, but is capable of connecting … Continue reading Big 3 of Social Media Are Integral to Your Marketing Program

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Blogging Paves the Path to Thought Leadership

Staking your claim in the commercial real estate market has taken a lot of hard work.  The results are added up on your bottom line, and they are counted in the lives of those that are dependent upon you for livelihood … Continue reading Blogging Paves the Path to Thought Leadership

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Better Real Estate Newsletters Need Structure

Post Category: Newsletters

We like the order that structure provides. That preference is seen in the way newspapers are written with an inverted pyramid or how blog articles, like this one, incorporate skimmable copy and sub-heads in bold, for instance. So, it stands … Continue reading Better Real Estate Newsletters Need Structure

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Big-ish Data for Your Commercial Real Estate Business

Post Category: Industry Innovations

There’s hardly a business journal or company blog that you open these days that doesn’t include some reference to big data. In case you’re thinking it, yes, even those dealing with commercial real estate. Included in those articles are details about … Continue reading Big-ish Data for Your Commercial Real Estate Business

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Best Practices for Commercial Real Estate Website Design

Post Category: General Website

Like many businesses, your website is probably at the heart of your commercial real estate marketing program.  You’ve probably got the basics covered and your site has likely proven to be a great place to showcase properties, post your mission … Continue reading Best Practices for Commercial Real Estate Website Design

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Be More Productive with A Marketing Virtual Assistant

Post Category: BTS Virtual Marketing

One of the most controllable assets business managers possess is their team. To be successful, it’s imperative to put the right team member in the in the right position in order to yield profitability and results. While you work hard … Continue reading Be More Productive with A Marketing Virtual Assistant

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Become a Commercial Real Estate Thought Leader

Post Category: CRE Marketing

Success in commercial real estate means achieving and surpassing investment, sales, and leasing goals and ultimately producing results that positively affect your bottom line.  One strategy that’s proven to help in the attainment of this success is to position yourself, … Continue reading Become a Commercial Real Estate Thought Leader

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A Renewed Case for Real Estate Newsletters

Post Category: Newsletters

If you’re considering publishing a real estate newsletter for your business, then put aside the old clichés of what that might look like. Today’s commercial real estate newsletters are designed to be relationship builders that educate readership about the industry, your … Continue reading A Renewed Case for Real Estate Newsletters

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Approaching Commercial Real Estate Research

Post Category: Research

The ability to conduct relevant, accurate and timely commercial real estate research can be the differentiating factor between a flourishing firm and one scrambling to pick up new business. The imperative need to be in the know carries additional weight when considering … Continue reading Approaching Commercial Real Estate Research

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