Complement Your Commercial Real Estate Email Marketing
If you’ve ever used an email marketing campaign to highlight listings, solicit investors or stay in touch with your existing clients, you’re probably aware of how effective this type of commercial real estate marketing program can be. You’re probably also aware … Continue reading Complement Your Commercial Real Estate Email Marketing
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To blog or not to blog… There isn’t a question.
Your website needs a Commercial Real Estate Blog. If you just let out an exasperated sigh at the thought of having a Commercial Real Estate Blog, this article is for you. Blogging is not a new strategy. It’s one of the tried … Continue reading To blog or not to blog… There isn’t a question.
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Working With Your Real Estate Virtual Assistant
As your business has grown and your day-to-day operations have become more complex, it’s probably the case that your time and resources have, at times, been stretched. It’s nerve-wracking when you realize you just won’t make it to the bottom … Continue reading Working With Your Real Estate Virtual Assistant
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Commercial Real Estate Marketing as a Service Has Big Benefits
Taking the lead from other on-demand services, commercial real estate marketing as a service employs the same flexible, scalable, cost-saving principles. It reduces the burden on in-house resources by providing the expert resources you need to create and launch your … Continue reading Commercial Real Estate Marketing as a Service Has Big Benefits
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You Created Commercial Real Estate Leads, So What’s Next?
There was an article published recently entitled “How many leads do you really need?”. The article’s title is evocative for any business person looking to generate leads for their business. It makes the reader stop and ask, “How could there … Continue reading You Created Commercial Real Estate Leads, So What’s Next?
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Commercial Real Estate Marketing is an All-The-Time Thing
If you’ve been in the commercial real estate business even a short while, you’ve undoubtedly seen or heard reference to that famous scene from the movie Glengarry Glen Ross where Alec Baldwin is absolutely emphatic about the need to “always … Continue reading Commercial Real Estate Marketing is an All-The-Time Thing
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Your CRM System is More than Just a Rolodex
The commercial real estate experts from twenty to thirty years ago relied on their Rolodex to encompass all of the information that drove their relationship building activities. During that time, name, phone number, favorite restaurant, and family information was the … Continue reading Your CRM System is More than Just a Rolodex
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Always Be Connecting for Marketing Success
No one personifies the seedy underbelly that people associate with selling more than Blake in the movie Glengarry Glen Ross. Most business people are familiar with the familiar scene between the boss and his underling, Levene, who attempts to justify … Continue reading Always Be Connecting for Marketing Success
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Aerial Maps Increase the Attractiveness of Commercial Properties
One of the fastest growing areas of commercial real estate marketing is custom real estate maps and aerials. Drones have made creating these easier and less expensive. Drones are able to zoom in on a property in ways that an … Continue reading Aerial Maps Increase the Attractiveness of Commercial Properties
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A Good Plan Boosts Performance of Real Estate Marketing Postcards
In a previous post we spoke about the continued viability of postcards as a real estate marketing tool. Despite their analog feel in this high-tech world, they are still extremely effective for getting the attention of target audiences – as much as … Continue reading A Good Plan Boosts Performance of Real Estate Marketing Postcards
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Adapt Your Commercial Real Estate Marketing Plan to Meet Market Needs
Every day there is something new hitting your market. New trends, new competition, new investment opportunities and they all add-up to create a continual state of flux. To stay ahead of the competition, your commercial real estate marketing plan needs … Continue reading Adapt Your Commercial Real Estate Marketing Plan to Meet Market Needs
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A Checklist of Necessary Real Estate Marketing Tools
There’s a saying that it’s a poor carpenter that blames his tools. On the surface, the meaning of this maxim is obvious; when things go wrong, the craftsman will point to his tools and blame them for any fault in … Continue reading A Checklist of Necessary Real Estate Marketing Tools
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